Wednesday, March 9, 2011

Speaking positively

The other day, I was looking at soup cans in a grocery store. I noticed that a few of them had a little logo on them that said something about being heart-healthy. Upon a closer look, I discovered that “heart-healthy” meant that it was low in saturated fats. The label did not advertise the fact that the soup was loaded with sodium. Saturated fats in large quantities are detrimental to the heart, but so is sodium. This fairly unimportant example of misleading advertisement demonstrates two ways in which members of our society systematically deceive and delude themselves with the misuse of language.

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